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WELCOME TO THE LÄND-GHANA BUSINESS FORUM
On the evening of 30 March 2026, the German national football team will face Ghana in a friendly match in Stuttgart as part of both teams preparations for the 2026 World Cup. This match provides the perfect occasion to turn the spotlight on Ghana — not only on but also beyond the pitch.
From 2:00 to 6:00 PM on 30 March, the THE LÄND–Ghana Business Forum will explore Ghana as a dynamic and promising economic partner.
Ghana is widely regarded as a political anchor of stability in West Africa and maintains strong ties with Germany. At the same time, it is an increasingly attractive market offering significant opportunities for companies from Baden-Württemberg. Through expert presentations and contributions from a wide range of Ghanaian voices, the forum will provide in-depth insights into the country’s economic and political framework conditions, its business culture, and its potential as an investment location. Particular attention will be given to the healthcare, automotive and manufacturing sectors, including practical experiences shared by German companies already operating in Ghana.
The event is aimed at companies and institutions from Baden-Württemberg with an interest in the Ghanaian market and in business opportunities in Ghana.
The THE LÄND-Ghana Business Forum also marks the kick-off event of the new event series “THE LÄND: Focus on Africa.” Each edition will spotlight a different African country and provide insights into current economic and political developments as well as promising sectors for companies from Baden-Württemberg.
What to expect:
Register here to secure your place!
Participation in the event is free of charge.
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| 1.30 pm | Entry & Registration | |||
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2 - 2.10 pm
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Opening
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2.10 - 2.20 pm
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Welcome Remarks
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2.20 - 2.35 pm
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VfB meets Ghana
Presentation of the VfB Stuttgart's Project in Kokrobite, Ghana
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2.35 - 2.50 pm
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Presentation on the role of ECOWAS (Economic Community of West African States)
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2.50 - 3.10 pm
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Ghana: Country Profile and Business Opportunities
Overview of Ghana’s political, economic, and social landscape & Key economic and investment opportunities |
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| 3.10 - 3.40 pm | Coffee Break | |||
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3.40 - 4.30 pm
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Looking into Sectors
Panel discussion highlighting insights and experiences from German companies operating in the Ghanaian market and business opportunities for companies from Baden-Württemberg in Ghana
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4.30 - 5.15 pm
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Business culture in Ghana
Panel discussion on key cultural aspects of doing business in Ghana
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| 5.15 - 6 pm | Networking | |||
| 6 pm | End of Event |
Literaturhaus Stuttgart
Breitscheidstraße 4, 70174 Stuttgart
| Project Manager | Registration | |
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Philipp Marx
Manager Internationalisation
Phone: +49 711 227 87-58
Email: philipp.marx@bw-i.de
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Rebecca Herdlitschka Manager Internationalisation Phone: +49 711 227 87-59 Email: rebecca.herdlitschka@bw-i.de |
Organized by
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Our Partners
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